{"id":9072,"date":"2021-07-27T07:23:29","date_gmt":"2021-07-27T07:23:29","guid":{"rendered":"https:\/\/rewo.io\/?p=9072"},"modified":"2021-10-11T10:36:18","modified_gmt":"2021-10-11T10:36:18","slug":"zakaj-je-pri-navodilih-za-delo-video-boljsi-od-besedila","status":"publish","type":"post","link":"https:\/\/rewo.io\/sl\/why-video-is-better-than-text-when-it-comes-to-work-instructions\/","title":{"rendered":"Zakaj je pri navodilih za delo video bolj\u0161i od besedila?"},"content":{"rendered":"

Pri primerjavi besedila in videoposnetka ni konkurence. Kar zadeva vklju\u010denost, so mo\u017enosti, da pritegnete pozornost gledalca, veliko ve\u010dje, \u010de uporabite videoposnetek v primerjavi z navadnim besedilom. Ljudje na delovnem mestu so obi\u010dajni ljudje, kot ste vi in jaz. \u010ce \u017eelite, da bodo bolj pozorni in si bodo ve\u010d zapomnili, morate za navodila za delo uporabljati videoposnetke.<\/p>\n\n\n\n

\"Oseba
Ustvarjanje videoposnetkov je preprosto. Danes ima vsakdo v \u017eepu videorekorder.<\/em><\/figcaption><\/figure><\/div>\n\n\n\n

Videoposnetki nam omogo\u010dajo hitrej\u0161e u\u010denje<\/h2>\n\n\n\n

\u010ce so video posnetki pravilno pripravljeni, lahko v kratkem \u010dasu prenesejo informacije in jih zlahka interpretirajo. Re\u010deno je bilo, da je enominutni videoposnetek vreden 1,8 milijona besed<\/a>. Va\u0161i mo\u017egani tudi hitreje obdelajo vizualne podobe kot besedilo. Pribli\u017eno 90% vseh informacij, ki se prenesejo v va\u0161e mo\u017egane, je vizualnih. Poleg tega lahko va\u0161i mo\u017egani te vizualne vsebine obdelajo 60.000-krat hitrej\u0161i<\/a> kot besedilo. \u010clove\u0161ki mo\u017egani niso le bolj navajeni na vizualne podobe, ampak jih tudi bolje interpretirajo.<\/p>\n\n\n\n

Uporaba videoposnetkov je prav tako v skladu s prednostmi ve\u010dine prebivalstva. Ve\u010dina ljudi za u\u010denje potrebuje vizualne pripomo\u010dke in 65% ljudi<\/a> menijo, da se u\u010dijo vizualno. Videoposnetki so prilagojeni temu na\u010dinu u\u010denja in pomagajo ljudem bolje ohranjati informacije kot obse\u017eno besedilo.<\/p>\n\n\n\n

Videoposnetek je bolj privla\u010den<\/h2>\n\n\n\n

Videoposnetki ne le pritegnejo pozornost ljudi, ampak jo tudi zadr\u017eijo. Videoposnetki so eden najbolj zanimivih medijev, ki jih lahko uporabite. Vzbudijo globoko povezavo in mo\u010dne \u010dustvene odzive, zaradi katerih ljudje \u017eelijo deliti, komentirati in v\u0161e\u010dkati. Videoposnetki 1,200% ve\u010d<\/a> delnic kot besedilo in slike skupaj. Ljudje radi delijo vsebino v dru\u017eabnih medijih in kar je \u0161e pomembneje: radi delijo videoposnetke.<\/p>\n\n\n\n

Ohranjanje vizualnih informacij je ve\u010dje.<\/h2>\n\n\n\n

Se vam je \u017ee kdaj zgodilo, da ste prebrali celo stran knjige in nenadoma ugotovili, da nimate pojma, kaj ste pravkar prebrali? Potem morate izgubljati \u010das, da bi se vrnili nazaj in ponovno prebrali nekaj, kar ste \u017ee videli. Ta pojav se imenuje regresija<\/a>. Regresija je pri branju pisnega besedila lahko mote\u010da, vendar jo videoposnetki skoraj v celoti odpravijo.<\/p>\n\n\n\n

\u0160tudije ka\u017eejo, da gledalci ohranijo 95% sporo\u010dila videoposnetka<\/a> v primerjavi s 10% pri branju besedila. Prav tako je po podatkih Hubspot<\/a>, 80% strank se spomni videoposnetka, ki so si ga ogledale v zadnjem mesecu. Videoposnetki vam omogo\u010dajo, da informacije, ki jih \u017eelite posredovati, zapakirate v kratko pripoved, ki bo gledalce pritegnila na na\u010din, ki ga besedilo ne more. Zaradi tega so bolj zapomnljivi, saj si ljudje veliko bolj zapomnijo zgodbo kot seznam dejstev.<\/p>\n\n\n\n

Zaklju\u010dek o uporabi videoposnetkov za delovna navodila<\/h2>\n\n\n\n

Videoposnetek je odli\u010den medij za razlago, kako je treba stvari narediti. Vizualne informacije hitreje predelamo in jih dlje \u010dasa ohranimo. Z uporabo video navodil za delo boste zmanj\u0161ali tveganje napak, prihranili \u010das in izbolj\u0161ali u\u010dinkovitost v celotni organizaciji. \u010ce ste prepri\u010dani, poskusite z REWO<\/a>. REWO je celovita platforma za ustvarjanje video navodil za delo. Je enostavna za uporabo in skladna z vsemi glavnimi industrijskimi standardi. Na\u0161e stranke jo obo\u017eujejo in prepri\u010dani smo, da jo boste tudi vi!<\/p>","protected":false},"excerpt":{"rendered":"

When comparing text and video, there really is no competition in sight. In terms of engagement, the chances of capturing your viewer\u2019s attention are much higher when a video is used, as opposed to plain text. People at work are regular humans like you and me. If you want them to pay more attention and […]<\/p>\n","protected":false},"author":2,"featured_media":9073,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"wds_primary_category":0,"footnotes":""},"categories":[53],"tags":[59,88,54],"post_folder":[],"class_list":["post-9072","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-work-instructions","tag-standard-work-instructions","tag-video","tag-work-instructions"],"uagb_featured_image_src":{"full":["https:\/\/rewo.io\/wp-content\/uploads\/2021\/07\/camera-photo-video-comp.jpg",1502,1000,false],"thumbnail":["https:\/\/rewo.io\/wp-content\/uploads\/2021\/07\/camera-photo-video-comp-150x150.jpg",150,150,true],"medium":["https:\/\/rewo.io\/wp-content\/uploads\/2021\/07\/camera-photo-video-comp-300x200.jpg",300,200,true],"medium_large":["https:\/\/rewo.io\/wp-content\/uploads\/2021\/07\/camera-photo-video-comp-768x511.jpg",768,511,true],"large":["https:\/\/rewo.io\/wp-content\/uploads\/2021\/07\/camera-photo-video-comp-1024x682.jpg",1024,682,true],"1536x1536":["https:\/\/rewo.io\/wp-content\/uploads\/2021\/07\/camera-photo-video-comp.jpg",1502,1000,false],"2048x2048":["https:\/\/rewo.io\/wp-content\/uploads\/2021\/07\/camera-photo-video-comp.jpg",1502,1000,false],"trp-custom-language-flag":["https:\/\/rewo.io\/wp-content\/uploads\/2021\/07\/camera-photo-video-comp.jpg",18,12,false]},"uagb_author_info":{"display_name":"VIAR","author_link":"https:\/\/rewo.io\/sl\/author\/viar\/"},"uagb_comment_info":0,"uagb_excerpt":"When comparing text and video, there really is no competition in sight. In terms of engagement, the chances of capturing your viewer\u2019s attention are much higher when a video is used, as opposed to plain text. People at work are regular humans like you and me. If you want them to pay more attention and…","_links":{"self":[{"href":"https:\/\/rewo.io\/sl\/wp-json\/wp\/v2\/posts\/9072","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rewo.io\/sl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rewo.io\/sl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rewo.io\/sl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rewo.io\/sl\/wp-json\/wp\/v2\/comments?post=9072"}],"version-history":[{"count":0,"href":"https:\/\/rewo.io\/sl\/wp-json\/wp\/v2\/posts\/9072\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rewo.io\/sl\/wp-json\/wp\/v2\/media\/9073"}],"wp:attachment":[{"href":"https:\/\/rewo.io\/sl\/wp-json\/wp\/v2\/media?parent=9072"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rewo.io\/sl\/wp-json\/wp\/v2\/categories?post=9072"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rewo.io\/sl\/wp-json\/wp\/v2\/tags?post=9072"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/rewo.io\/sl\/wp-json\/wp\/v2\/post_folder?post=9072"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}